If you are lacking the exposure you would love to have, it’s time to start being an advocate for yourself.  You need to invest in a website. It is simple and will not cost you a lot of money in the beginning. Once you see how much you and your potential prospects are enjoying your website, then this were you will have some new costs. These costs are from all the ideas and changes you want to make to your site. This is a good problem my friends because this means people are really using your site for their benefit.

One of the biggest problems today is we are looking for others to be the ones that spread the news about your business and I caution you in saying “this is a bad thing”. No one is better at spreading your praises then your website and YOU.

I was having lunch with a good friend of mine yesterday that almost made my jaw drop on the floor. I have talk to him for about 6 months about getting a website and or an email campaign program. My friend said that he doesn’t have time to deal with it. Anyways back to my thought. He said that ever since he listened to me and we ended up getting him a website thing have been booming. He mentioned that after we put an email marketing campaign program in motion, he has picked up 5 new clients this month and his current clients are excited. He has become more in contact with his clients and they are getting up to date information from him verses hearing the information from others. This has separated him from his competition.

What are you waiting for? If this is something that you are experiencing you might want to get in touch with us. We can be reached at mike@mikesmoltz.com

It can happen to you……….52 minutes of proof last night
Know what your kids are doing on the computer and who their friends are.

Well, I thought I would never be sending out a blog about chatting, emailing etc. I figured being in the IT world and having put all the precautions would ensure my household was safe from all predators. I can tell you I was wrong and these people are very sneaky. Let me back up and tell you that my children do not have a MySpace or a facebook account. The only thing they did have was a Gmail account to communicate with family members. My children were very clear on how the emailing was to be used and that I would be able to log in at anytime to see their emails.

Okay, now this brings me to the statement – it can happen to you. Last night I was with my daughter and I asked if she would come sit down with me so we could look at her email account and she said fine. So we logged in and everything was fine until all these windows starting popping up and she panicked. What is this dad? I told her it was some of her contacts chatting. I don’t chat dad, so why is this happening? After further review of checking some of her past communications with the participants that were chatting with each other, she was correct and telling the TRUTH. There are tricks to find out what your children are doing online but I will not share that on this blog.

My daughter and I watched how that chatting continued to progress and we were able to see people jump on and off of the chat session. We were about to jump off her email account until her name started getting mentioned by some of the people that had her email address. WOW what an eye opener this was for my child to see what even friends are saying about her. The sad thing is my daughter never did anything to start the chatting, all she was doing was checking her email.

As this was going on I mentioned that other people and even strangers could join a chat and start talking or just watch the conversation going on. Within 3 minutes of me making the statement, a person with a weird name logged on.  My daughter immediately panicked and said, who is this dad?  She didn’t know this person! By the way, my daughter only has 7 contacts in her email account so it was easy to see it was someone she didn’t know. Anyways, I told her we would watch and see what people do with this person being online. Well, as I expected, the other kids started questioning this person’s identity. Once people caught on that this was someone they didn’t know each one started logging out of their account. Parents you can see when people log in and off. Oh did I mention that this chatting went on for 52 minutes straight?

Okay so here are some of the details you need to be aware of:
You need to understand what you are allowing your children to get involved in when it comes to the Internet.
Last nights 52 minutes of chatting was done using a FREE GMAIL account from Google. Do you realize how many people have a GMAIL account? Millions and Millions
It might seem simple and not a big deal to let your kid have an email address, but guess what, last night proved to me that it isn’t just an email address. It is a lighter version of a SOCAIAL NETWORK and these kids know the ins and outs of it.
It isn’t just Goggle. You have Yahoo, MySpace, Facebook and so may others available for our children to be exposed to. The biggest one of all is texting. Get involved with what your kids are doing before it is too late.
Oh yeah, when you decide they are going to have supervised computer usage, that is only the start. Everything they can do on the computer with Gmail and chatting they can also do on their phone. The reason they want that cool new phone with a keyboard is so they can text. But it is also so they can chat and text online at lightening speed. Sorry to be so open, but it is TRUE.

In fact, during my research I found that the average child has 3 email accounts and parents are not even aware they have one. The reason they have so many accounts is that they will have one account that the parents know about and they send basic emails back and forth with. The other accounts have chatting capabilities enabled and they are using this account to chat and the parents have no clue. The biggest problem is that they are so easy to setup, and you have no idea.

My suggestion is to install a firewall and security system on your computers or network at home and remove the access to these other providers. It get’s worse when you allow Facebook and MySpace into your family. If you need assistance give me a reply back at helpdesk@resourceflex.net  and I can hook you up with someone that can secure your computer so that you are limiting your household from potential preditors.

This is a major problem and you really need to WAKE UP and watch what your children are doing when they are on the computer. We monitor all of our children’s time on the computer. Keep them safe!

6 Website Mistakes Real Estate Agents Make With Their Website.

It’s not just agents but this is the area I targeted today.

  1. Generic Information –  Agents try to speak to everyone and up speaking to know one with sayings like “I’ll help anyone, anywhere and anytime”.
  2. No Community Information - Nothing talks about the what living in the area they are marketing is like. Or even why I would want to live in this area.
  3. Poor Navigation –  To many links for every page o your site. Visitors are very picky and they can’t find what they want in a few second, they’ll leave.
  4. Focus on the Agent –  To many websites are directionally focus on the agent. Sayings like “#1 in the area and their picture plastered all over the site. Don’t hype yourself up. Instead make your website client focused. Focus on your visitors and not yourself.
  5. Hard to read text –  People scan on the web, so if you have large blocks of text or to wordy your reader will skip over it. If you have to many colors or ALL CAPS your readers will skip over them as well.
  6. Poor Lead Generation Tactics –  Agents offer Free Evaluations as their way to get through your door and feel this will get them the client and close the deal. Offer to mail them a booklet if they provide you their email address or start thinking of ways to educate prospects before they contact you.

Feel free to visit our website at www.mikesmoltz.com or give us a call to schedule an appointment